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The Players' Platform
Duke track and field athlete Emily Cole and Business of College Sports founder Kristi Dosh have teamed up for The Players' Podcast. Every week, they interview student athletes who are leveraging their name, image and likeness and personal brands to make money and make a difference. Guests share their ups and downs—both in and out of the jersey—to help and inspire their fellow athletes.
The Players' Platform
How Rayquan Smith Became the King of NIL
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Emily Cole and Kristi Dosh
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Season 1
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Episode 3
In this episode, we're joined by Rayquan Smith, the "King of NIL." Rayquan is a decathlete at Norfolk State and previously was a dual-sport athlete who also played football for the Spartans.
Rayquan received the Hustle Award at the 2022 NIL Awards and closed 70 NIL deals in Year 1 of NIL. He joins us to share:
- How he found his agent, including the questions he thinks other athletes should ask before signing with an agent
- Advice for reaching out to companies to land NIL deals
- How he's helped educate potential brand partners on NIL
- His strategy for negotiating with brands
- How his school has supported his NIL efforts
- What he wants out of Year 2 of NIL
- How he became the "King of NIL"
- ...and more!
Check out his website and merchandise at KingofNIL.com, and follow Rayquan on Instagram, TikTok and Twitter.
You can follow The Players' Platform podcast on Instagram: @playersplatformpod.
Kristi Dosh: @SportsBizMiss
Emily Cole: @EmilyCole
