The Players' Platform
Duke track and field athlete Emily Cole and Business of College Sports founder Kristi Dosh have teamed up for The Players' Podcast. Every week, they interview student athletes who are leveraging their name, image and likeness and personal brands to make money and make a difference. Guests share their ups and downs—both in and out of the jersey—to help and inspire their fellow athletes.
The Players' Platform
Kentucky QB Will Levis: From Car Deals to Horse Farms and all the NIL In Between
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Emily Cole and Kristi Dosh
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Season 1
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Episode 6
We're joined this episode by University of Kentucky QB Will Levis to talk all things NIL. From the first NIL deal with a horse farm to a car deal—and everything in between—he shares his strategy and how he's helping his teammates.
We discussed:
- How he decides whether to accept an NIL deal
- Why he embraced doing a deal with a horse farm
- Lessons from trying to balance NIL while in-season
- Battling being a "yes" man
- The NIL conversations happening among him and his teammates
- Choosing an agent
- Having both local and national representation
- How his car deal came about and what it looks like
- Planning for life after football
- ...and so much more!
Follow Will on Instagram, TikTok and Twitter.
You can follow The Players' Platform podcast on Instagram: @playersplatformpod.
Kristi Dosh: @SportsBizMiss
Emily Cole: @EmilyCole
